The bachelor degree in business administration (B.B.A.) is a four-year program that prepares students for specialized higher education in their areas of interest. The program offers courses in diverse knowledge streams that include management, human resource, marketing, business law, finance, accounting, information technology, economics, quantitative methods, social sciences and language and communication skills. During four years, students go through the rich variety of academic experiences in terms of lectures, seminars, industry visits, examinations, assignments, and research projects. The first two years focus on developing foundations and the last two years cover specialized body of knowledge in all streams. In the last year, students are allowed to specialize in their area of interest.

B.B.A. provides the students an opportunity to earn specialization in a specific area of business. All specializations and tracks within the B.B.A. Program consist of the basic core courses and specialization electives. Specializations are offered in the following area to meet the students' specific career objectives:

1. Marketing
2. Finance
3. Human Resource Management