BSc (Hons) Business Administration The bachelor in business administration (B.B.A.) is designed keeping in view the emerging global business requirements. In the first two years a diverse set of courses in the disciplines of Management Sciences, Basic Sciences and Social Sciences are offered to groom the students as well as build a well rounded personality. In the last two years the focus of the program shifts towards in-depth understanding of the various dimensions of business, that is, marketing, human resources, finance, accounting, and operations management. Main Features The main features of the programme are as follows. Application of latest techniques of Finance, Marketing, Management and Information Technology in global business organizations. Economic and behavioural perspectives, conducting business negotiations, HRM, Marketing Techniques and Operations Management. Skills to balance competitive strategic planning with operational choices and to maximize human and organizational resources for productivity demands. A B.B.A. project is carried out in the third year. Two internships, one in the social sector and one in a business / industry are carried out. At GIFT, the students will gain education built on an enduring foundation of analytical frameworks and social sciences. Our philosophy is that general management education in business provides a strong foundation, perspective, and balance to lead effectively. Degree Offered: B.B.A. (Hons) Program Structure Structure No of Courses Credit Hours University Core 11 35 Major & Other 31 93 Social Work 1 Internship 1 Project 4 Courses Offered Core Courses  (3 Credit Hours Each) Course Code Course Title CS-101 Introduction to Computers ECO-103 Principles of Microeconomics MATH-100 / MATH-105 Pre Calculus/ College Algebra SS-126 Pakistan Studies (including local culture & literature) ENG-105 Compositions & Writing ( 4 cr hrs) MGT-203 Introduction to Business ACC-204 Principles of Financial Accounting I MATH-102 Probability & Statistics SS-125 Islamic Studies ENG-107 Interpersonal Communication Skills ( 2 Cr Hrs) ECO-104 Principles of Macroeconomics MGT-201 Principles of Management MKT-201 Principles of Marketing ACC-304 Principles of Financial Accounting II CS-211 Database Management Systems MATH-205 Introduction to Business Mathematics ENG-203 Debating and Public Speaking Skills ( 2 cr Hrs) MGT-301 Organizational Behaviour BLW-301 Business & Industrial Law ACC-308 Cost & Management Accounting ECO-304 Applied Economics SS-1?? SS1 ( Social Sciences 1) MGT-302 Human Resource Management MKT-302 Marketing Management & Strategy FIN-202 Introduction to Money, Banking & Finance SS-2?? SS2 (Social Sciences 2) ENG-308 Business Communication & Report writing CS-315 Business Information Systems MGT-401 Operations Management MKT-301 Marketing Research BLW-302 Business Taxation FIN-304 Business Finance MATH-304 Business Quantitative Techniques SS-3?? SS3 (Social Sciences 3) MGT-406 Total Quality Management MKT-401 Consumer Behaviour FIN-401 Corporate Finance FIN-406 Financial Statement Analysis MGT-404 Negotiation & Conflict Management MKT-403 Brand Management MGT-405 Leadership Theory & Practices MGT-400 BBA Project "I really enjoyed my time at GIFT University and I think that the BBA program was very good choice. It prepared me to continue my studies in Business Administration. It also provided me with all the appropriate knowledge for a successful beginning of my career". Suneela Azeem B.B.A. (Hons) Fall 2005

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