The program provides:
- Strong foundation in E-Commerce and Digital Marketing;
- Generates capability to concentrate in the major areas of e-commerce portal development, social media advertisement and online selling;
- Develops innovative skills to handle independent tasks;
- Widens intellectual horizon to pursue further studies in the area of specialization.
The aim of this two year program leading to associated degree is to prepare the students in the areas of E-Commerce and Digital Marketing. Online business management is a new organizational reality. Businesses, in order to sustain and grow require commanding authority over launch and success of E-businesses. This degree will offer guidelines to the participants concerning issues of online business management in areas such as; E-marketing, E-finance, E-HRM and also the customer attraction and retention in an online business.
The University welcomes applications from students who have successfully completed up to Grade 12 schooling. The more specific criteria follow
- FSc. (Pre-Engineering / Pre-Medical)
- Intermediate with Arts or General Science or Commerce
- Advanced Levels (A’ Levels)
- Any other equivalent grade 12 degree approved by the Ministry of Education.
Courses in AD